DIGICEL UNVEILS NEW VALUE CAMPAIGN THAT DELIVERS MORE VALUE TO PREPAID CUSTOMERS
June 10th 2011 - latest newsDIGICEL UNVEILS NEW VALUE CAMPAIGN THAT DELIVERS MORE VALUE TO PREPAID CUSTOMERS
Company delivers special surprise with FREE Nights and “FREE Ride” Fridays!
St. George’s, Grenada; June 10th, 2011: Digicel, Grenada’s Bigger Better Network unveiled its latest value campaign and newest promotion, FREE Nights, to its customers with free public transport on their commute to and from their homes on Wednesday. In announcing its, ‘Digicel, Best Value Delivered’ campaign, the company did exactly that to unsuspecting customers at various bus depots throughout the island. Customers were taken to and from work on Digicel branded buses during the morning and afternoon rush hours, a much welcomed saving in their bus fares for one day.
In keeping with its promise to deliver value on every call, the company re-introduced, FREE Nights, yet another talk promotion to compliment the well known Free After 5 minutes. No stranger to Grenada, this latest version of Free Nights promises to deliver value, even bigger and better than before on every local Digicel call made from 10pm – 6am once customers sign up for the service. Subscribing to the promotion is an easy two step process with customers simply dialing *134# to avail of FREE nights for seven (7) nights for a low as $1.20 per night!
‘Our staff, are our very own ‘Value Delivery Specialists’, and they are committed to telling customers of our promotions that allow them to save every day and night when keeping in touch with family and friends’ said Patricia Maher, Country Manager, “financially, these are tough times and with our FREE After 5 minutes and FREE nights offers your credit lasts longer – and that’s a guarantee!’ she added.
During the month of June, the company’s Value Delivery Specialists will continue to carry out bigger and better exciting promotional giveaways such as ‘FREE Ride Fridays’ with selected public buses operating FREE of charge.
For more information on FREE After 5 minutes and FREE Nights, customers can text the word “INFO” to 138 or dial 100 from their Digicel handset FREE of charge.
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ABOUT DIGICEL
After nine and a half years of operation, Digicel Group Limited has 11 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for delivering best value, best service and best network.
Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean Cup. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.
Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti and Papua New Guinea which focus on educational, cultural and social development programmes.
In 2004, Digicel developed Digicel Rising Stars – an annual talent show to support aspiring young music artists in the Caribbean. The show has spanned the Eastern Caribbean, Haiti, Jamaica and Trinidad & Tobago ranking as one of the top-rated shows.
Digicel is incorporated in Bermuda and its markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.
